Heels4Life is excited to partner with tree3, an E-commerce marketplace that will provide a storefront for officially licensed Carolina gear as well as everyday household items. Fans and supporters can access the site through Heels4Life’s new website – www.heels4life.org. A portion of every purchase goes to Heels4Life in support of its NIL efforts.

Chapel Hill, North CarolinaMarch 29, 2023 Heels4Life is announcing a partnership with software...

On Saturday, March 25th, 25 UNC football players with Heels4Life, and their non-profit partner, North Carolina Hall of Fame (“NCHOF”), attended an educational session and volunteered with TABLE in Carrboro to package individual bags of food for over 800 local children and their families. TABLE has worked to provide access to healthy meals and snacks for children since 2008. TABLE feeds over 800 kids each week, and delivers food to nearly 420 individual homes. With the help of the UNC football players and the rest of the TABLE volunteers, Saturday’s event was a success.

As Rucker expressed, there is a vulnerability for athletes when they step off the field, when they do not have their helmets to mask their faces. And for Rucker, valuing the importance of the individual, not just in their role as an athlete on the playing field, has shaped his future career interests.